It was announced to Tuesday that Volkswagen has reached a five-year agreement with DC United.
The deal coincides with a partnership announced today between Major League Soccer and Volkswagen that makes the car company the league's official automotive sponsor, providing the carmaker with MLS and collective team marks, logos and marketing assets at events including the Pepsi MLS All-Star Game and the MLS Cup, the league's championship game."With Volkswagen's roots already embedded in the sport, this is a partnership that makes sense at both the club and league levels," Doug Quinn, president, Soccer United Marketing, said in a statement.Under the automaker's partnership with D.C. United, the team will debut new uniforms featuring the Volkswagen logo, the first corporate insignia to adorn team jerseys, during a nationally televised game with the Chicago Fire on Thursday night, the automaker said.
Here is reigning Major League Soccer MVP Luciano Emilio showing off his new duds. DC United Photo
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1 comment:
A lot of good the new uniforms did this Thursday night as DC United were blanked at home 2-0 by the Chicago Fire.
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